Luxury handmade jewelry brand, John Hardy, is introducing yet another green initiative this Earth Day. It will not only help the handmade jewelry brand to keep its commitment of planting 600,000 bamboo seedlings for the Bali Province Government's 'Bali Clean and Green' program, but also offsetting carbon emissions used for its travel and advertising.
In its recent initiative, 'Wear Bamboo, Plant Bamboo' program, the handmade jewelry brand ropes in supermodel and environmentalist Angela Lindvall. She along with Guy Bedarida, Creative Director and Head Designer of John Hardy, will present:
• The newest collection of sterling silver or 18K gold handmade jewelry called Hijau Dua, meaning green collection in Balinese. Each handcrafted piece of the collection will have a motif of a sliced bamboo on it.
• A video of Lindvall's recent trip to Bali explaining her involvement in the green initiative that launches on John Hardy's Facebook page today.
• The environment friendly cause linked to the sale of the new handmade jewelry.